Faculty

Dr. Abha Ashish Wankhede

ASSOCIATE PROFESSOR at K J Somaiya Institute of Management

Faculty
  • Department:
    Marketing and International Business
  • Institute:
    K J Somaiya Institute of Management
  • Location:
    Vidyavihar - Mumbai
  • Email Address:

    abha@somaiya.edu

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  • Curriculum Vitae

Dr. Abha Wankhede is an Associate Professor in the area of Marketing at K.J Somaiya Institute of Management. She has a total work experience of over 23 years, with 13 years in industry and 10 years in academics. Her thirteen years of corporate experiences encompasses various functions, sales and distribution, sales support, product management, market research and brand management She has worked in Philips India, Reliance Communication, Tata Communications and Vodafone. Her last corporate stint was in a senior management positions as Marketing Head of a strategic business unit. Dr.Abha has many publications to her credit in national and international high impact journals. She teaches Customer Relationship Management (CRM) and (e-CRM), Market Research, Business to Business Marketing and Marketing Management. Dr. Abha is basically an Electrical Engineering graduate from Sardar Patel College of Engineering, Mumbai University. She has done her Masters in Management Studies (MMS) from Jamnalal Bajaj Institute of Management Studies, Mumbai University and also her PhD from Jamnalal Bajaj Institute of Management Studies, Mumbai University. She is the program coordinator for MBA-IMC program.

BE (Electrical),Mumbai University,1994

• Masters of Management Studies,Jamnalal Bajaj Institute of Management Mumbai University,1998

• Ph.D,Jamnalal Bajaj Institute of Management, Mumbai University,2017

    Academic

  • • G. N. V. S. institute of Management, Assistant Professor, February 2011 - October 2013
  • Non Academic

  • • Reliance Communication, Manager, April 2001 - March 2006
  • • TATA Communications, Product and Marketing Manager, April 2006 - February 2008
  • • VODAFONE, Senior Management- Marketing Head (Enterprise Business), March 2008 - January 2011

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