Dr. Vilasini Prashant Jadhav

ASSISTANT PROFESSOR (S.G) at K J Somaiya Institute of Management

  • Department:
    Marketing and International Business
  • Institute:
    K J Somaiya Institute of Management
  • Location:
    Vidyavihar - Mumbai
  • Email Address:


  • Contact Details:

    Landline No. : 67283020

    Extension No. : 3020

  • Office Address :


  • Timings For Visitors:


  • Curriculum Vitae

Dr. Vilasini Jadhav is currently working as an Assistant Professor in the area of Marketing at K. J. Somaiya Institute of Management Studies & Research, Mumbai. She is Science (Statistics) Graduate from University of Mumbai and has done Masters in Business Administration with Marketing specialization from University of Pune. She has a prior work experience of 19 years, comprising of 9 years in industry and 10 years in academics. Her industry experience of 9 years covers areas such as Retail Category Management, Product Management, Sales Management and Customer Relationship Management in Marketing.

Dr. Vilasini Jadhav has completed her Ph.D. from University of Mumbai. Her research areas include Retailing in India and Other Countries, Online and Offline Retail, and Retail Consumer Behavior. In her doctoral program she has worked on the Online Buying Behavior of the college students in Mumbai. She has participated and presented in national and international conferences and published in national and international journals.

B.Sc.,University of Mumbai,1997

MBA,University of Pune,1999

Ph.D.,University of Mumbai,2017


  • Ves College, Chembur; Sks College, Vidyavihar and Icles College, Vashi, Visiting Faculty, June 2011 - February 2012
  • K. J. Somaiya institute of Management Studies and Research, Assistant Professor, March 2012 - Present
  • Non Academic

  • Bayer (india) Ltd., Business Group: Consumer Care, Manager – Customer Relations & Marketing, August 1999 - May 2003
  • The Zandu Pharmaceuticals Works Ltd. - Otc Division, Product Executive, June 2004 - September 2005
  • Reliance Retail Ltd., Deputy Manager, September 2006 - March 2010
  • Retail Management
  • Category and Brand Management
  • Franchising Management
  • Mall Management
  • Retail Strategy
  • Shopper Experience Management
  • Visual Merchandising
  • Retail Marketing I/c Shopper Experience Management
  • Retail Marketing
  • Marketing Management
  • online Shopping Behavior
  • Retail Management
  • Marketing Management

    No Information Available

    No Information Available

  • 1st Prize (internal Awards Category) in 14th Simsr Global Marketing Conference, Mumbai, February 2019
  • Somaiya Vidyavihar Awards: Excellence in Teaching Award 2016-17
  • 2nd Best Paper Award (internal Awards Category) in 12th Simsr Global Marketing Conference, Mumbai, Februray 2017
  • 2nd Best Paper Award (internal Awards Category) in 11th Simsr Global Marketing Conference, Mumbai, January 2016
  • name of Organization: Godavari Bio Refineries Ltd.

    date: 16th March 2019

    topic: Retailing, Availability and Visual Merchandising