14th SIMSR Global Marketing Conference

Start Date

7th February 2019

End Date

8th February 2019

Event Type


Audience Type



Vidyavihar - Mumbai


K J Somaiya Institute of Management Studies & Research



KJ SIMSR is now pleased to announce the 14th Edition of the SIMSR Global Marketing Conference. The theme for this year Conference is  Marketing to Millennials - Share... Like... Buy. The Conference is scheduled to be held on February 07-08, 2019 at K.J. Somaiya Institute of Management Studies and Research, Mumbai, India 

The Conference focuses on the theme and its scope and relevance across various aspects in the marketing arena.  The 14thSIMSR Global Marketing Conference would aim to examine Millennials from a variety of perspectives that would hopefully add to our knowledge about the cohort. This would undoubtedly reinforce what astute marketers already know: marketing is complex and consumers are not homogeneous. Moreover, sophisticated methods are often vital to understanding and reaching consumers.

The details of the Conference and Submission guidelines are available in the attached Conference Poster.  We solicit your cooperation in kindly circulating this conference information to your friends in the Academia, Industry Professionals, Management & Doctoral students and any other interested individuals are known to you. 

For inquiry regarding the submission process and registration at the conference please contact the Organizing Committee by email:  simsrglobalmktg@somaiya.edu

For Conference Brochure - Click here